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11
Glorious Property
Annual Report 2011
COMMERCIAL PROPERTY STRATEGY
The Group will continue to adhere to the steady development of commercial property in the
prime locations of first- and second-tier cities and strengthen the development and operation
management of its current commercial projects and gradually raise the proportion of the
Group’s income from the operative investment property.
FINANCIAL STRATEGY
The Group will insist on its prudent financial strategy by making use of its multi-channeled
and diversified financing and the advantages of onshore and offshore financing platforms to
guarantee the funding for the rapid development of the Group’s business. Simultaneously, the
Group will gradually reduce the proportion of its short-term debt and optimise its debt structure
and to mitigate its risk of financial capital. The Group will maintain the net gearing ratio at a
reasonable level.
Dear shareholders, despite the stringent macroeconomic controls on the property market in
China in 2011, the Group has achieved a satisfactory performance in property sales. Looking
forward to 2012, we believe that instituting different effective development strategies in line
with the market trend, adhering to its prudent investment strategy and customer-oriented
market strategy, speeding up sales and cash inflows, improving professional development
capabilities and execution, the Group will continue to benefit the shareholders with its better
performance. The Board has full confidence in the development prospects of the Group.
Zhang Zhi Rong
Chairman
Hong Kong, 30 March 2012